Paper 1 assessment learner response
1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to).
Total: 18/45 Grade: 5
www- a really strong start that shows your media knowledge and analysis skills. Now we need to add consistency to reach that level in every question.
EB1- terminology (e.g. industries) , theory (narrative) and CSPs. You need detailed reference to the CSPs as evidence in your answers for the top levels.
2) Look at the mark scheme for this assessment. For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer.
• Upper case and bold – connotations of the important, powerful message of the
image and copy.
• The white text against a black background and the darkness of the image makes the
writing stand out and anchor the message of the text about training being important.
• The brand name ‘Under armour’ has connotations of battle and war being connected
to sport.
3) For Question 3 (Galaxy - narrative features) use the mark scheme to write down the main narrative theories and how we can link them to the Galaxy advert CSP.
• The structure of the narrative: it follows a linear structure and features versions of
iconic actors from the glamorous era of Hollywood (a CGI Audrey Hepburn and a
lookalike for Gregory Peck) associated with sophistication and desirability.
4) Now look at Question 4 - Tatler and social/cultural contexts. Use the mark scheme to identify three points you could have made in your answer here.
• Serif font for title connotes formality, high class and how well
established the magazine is (Britain’s oldest magazine).
• Use of green colour scheme (fresh and new) with white text (style,
class, sophistication).
• Recent cultural events referenced in cover lines – ‘See EU later’
references Brexit while ‘Love in the time of Corona’ reflects Covid
pandemic. Suggests that wealthy British people want to know the
latest news and current affairs.
5) On Section B, focus on Question 7 - film industry and Black Widow. Use the mark scheme to identify three ways Black Widow was marketed to its audience.
•billboards
•on the side of billboards
•reposting positive twitter tweets
6) Finally, write down three things you are going to work on before your next mock exam in December (e.g. time management; revising CSPs etc.)
•expanding on my answers to get them extra marks
•CSPs
• terminology and theory
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