'Advertising: Key conventions

 

PART 1


1) What key conventions of print adverts can you find and what are the connotations or deeper meanings of each convention? For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this.

the image suggests that there arew lots of flavours and colours as thwew is a rainbow in the back of the photo. Also there infamous slogan is in the image which says `taste the rainbow`.

2) What is the USP (unique selling point) for Skittles and how do you know? Does the advert use any of persuasive techniques listed above?
the flavours and colours that they offer.

Part 2
1) An advert with a clear brand identity:


2) An advert that uses shock tactics or a controversial idea
The dark side of marketing: Shock tactics :: Social Change


3) An advert that creates a a strong emotional connection to the audience


Comments

Popular posts from this blog

DENOTATION AN CONNOTATION

Tatler: case study blog tasks